Software that actually fits Your Business

Built with us.
Owned by you.

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About You


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    Overpaying for tools that don’t fit the way your business actually works?

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    Using rigid, generic platforms that have clearly hit their limits?

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    Stitching together a “Frankenstack” of tools, Zaps, and manual workarounds?

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    Managing workflows too specific for off-the-shelf software, forcing constant hacks?

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    Stuck with vendor lock-in, rising prices, and someone else’s roadmap?

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    Paying a software tax for features you never use?

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    Frustrated with SaaS bloat and endless subscription creep?

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    Wasting time on manual copy/paste and broken integrations?

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About Us


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    We help small businesses build the software they actually need.

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    We build around your workflow — exactly what you need, no more, no less.

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    Senior engineering team with 10+ years building real systems.

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    We use strong architecture to build systems that are simple, maintainable, and future-proof.

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    We design tools, dashboards, automations, and integrations to run your business smoothly.

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    No SaaS bloat. No nonsense. Just clean, maintainable systems you control.

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    Readable, maintainable code delivered straight to you — giving you 100% ownership and zero vendor lock-in.

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    Clear, transparent billing. Know exactly what you’re paying for.

Our Services


We start with 2–10 week projects, from simple to medium complexity.

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We do

  • Architecture planning
  • User-interface design
  • Internal tools & dashboards
  • API design or integrations
  • Automation & workflow systems
  • Database design
  • Documentation & handoff
  • Post-launch support and maintenance
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We do not

  • Build giant enterprise systems
  • Sell bloated, never-ending retainers
  • Write nonsense just to fill up a list...

Let's Talk


If you know what you need — or simply know your current tools aren’t working — tell us all about it. We’ll see what we can build to help.

logo version 2Indentations

Custom software for small businesses that have outgrown SaaS.

Led by Ari Fishman, senior software engineer and system architect.

contact@indentations.io

© 2026 Indentations. All rights reserved.